Social media platforms have evolved beyond mere communication tools. They’re now effective marketplaces where shopping meets social interaction.
This fusion of social media and e-commerce is known as social commerce—a blend of browsing, socializing, and purchasing.
In 2024, the penetration rate of social shopping was expected to reach nearly 25% and this number will only continue to grow year over year – a strong testament to the rapid dominance of social commerce and its impact on consumer behavior.
Commerce in 2025 evolved yet again. Leading this trend are platforms like TikTok and Instagram, which have redefined online shopping norms. With TikTok, you can create short videos to captivate customers, while Instagram motivates you to upload visually rich images that can entice shoppers.
By taking advantage of Titktok’s and Instagram’s purchasing features, businesses are creating entertaining content that can also drive commerce sales. By doing so, will you earn 100 billion in 2026? To keep things practical an realistic, here’s what you should think about instead:
As a business owner, understanding how TikTok and Instagram are reshaping online shopping is important. With social commerce in 2026, you can connect with your target audience and boost your brand’s revenue.
Ready to explore how these platforms can innovate your business? Scroll deeper and learn more about the rise of the social commerce market and the strategies you can use to harness its potential.
The Evolution of Social Commerce
Today, social commerce integrates shopping experiences directly into social media platforms for a seamless and engaging purchasing journey.
TikTok and Instagram are the major players in this shopping evolution, carving a new path where entrepreneurs can reach their target consumers.
Traditional eCommerce vs. modern social commerce
Traditional e-commerce relies on consumers actively searching for products, leading to longer decision-making processes and higher abandonment rates.
In contrast, social commerce leverages real-time engagement, influencer recommendations, and algorithm-driven product discovery, which results in higher engagement and faster conversions.
Instead of navigating multiple websites, users can see a product, engage with reviews, and make a purchase—all within the same platform.
How user behavior has shifted towards social-driven purchases
Consumer shopping habits have drastically changed as social platforms now serve as both discovery engines and sales channels.
Several key factors have influenced this shift:
- Authenticity Matters: Users prefer recommendations from influencers and real customers over traditional advertisements.
- Seamless In-App Shopping: Integrated purchasing features on TikTok and Instagram remove friction from the buying process.
- Community-Driven Purchases: People rely on comments, shares, and live interactions to validate their shopping decisions.
- Short-Form Video Influence: Engaging content, such as TikTok videos and Instagram Reels, boosts impulse buying behaviors.
The role of influencer marketing and real-time engagement
Influencers and real-time interactions fuel social commerce success, as consumers are more likely to trust peer recommendations over traditional advertising.

Here’s how brands are leveraging these elements:
- Live Shopping Events: Real-time product demonstrations on TikTok and Instagram increase engagement and drive instant sales.
- Influencer Collaborations: Businesses partner with social media personalities to create authentic, sales-driving content.
- User-Generated Content (UGC): Brands encourage customers to share their experiences, boosting credibility and trust.
- Interactive Features: Polls, Q&A sessions, and real-time comments help businesses connect directly with their audience.
With the increasing dominance of social commerce, one platform in particular has emerged as a game-changer—TikTok.
Candidates:
Filter by Role:
*Booking interviews depend on candidates' availability and interest.
All-inclusive Rate: USD $12.44/hr
Maria
Candidate ID: 443273
ADVANCED
-
Social Media Management, Digital Marketing, Content Management, LinkedIn Marketing...
INTERMEDIATE
-
SEO, Email Marketing, WordPress, Keyword Research...
Median Rate
$12.44
$13.73
if $1 = PHP52
$16.73
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 12.44 per hour or $USD 1077.96 per month
Remote Staff Recruiter Comments
- Cristina has 10 years of working experience for hospitality, manufacturing, and advertising companies where some are based in Australia and Europe.
- She started her career as a Payroll Officer and then transition to pursue a profession in digital marketing for 3 years now.
- As Social Media/Digital Marketer, she is exposed on the following tasks
- Managing social media platforms like Instagram, Facebook, LinkedIn, Twitter, Pinterest, and YouTube
- Writing content for social media and websites
- Performing SEO audits, SEO optimization, competitor analysis, and keyword research
- Managing WordPress
- Generating social media analytical reports
- Executing email marketing campaigns using Mailchimp
- Designing basic graphics and simple video editing
- Doing community management to boost the organic following
- Doing affiliate marketing where she scouts for potential US influencers to endorse their products
- She is is knowledgeable with Trello, Canva , Slack, Hootsuite, Grammarly, Copy.ai, Tail wind, Google Analytics, Keyword Planner, Search Console, Trends, SEMrush, SEO Quake, AHREFS, Buffer, Uber Suggest, Mailchimp, WordPress (Elementor as plugin), Facebook Meta Business, Google Suite, ChatGPT, and Google Bard.
- She is readily available.
Strongest Behaviors:
- Works at a faster-than-average pace, producing results in general accordance with schedules and “the book.”
- Detail-oriented; typically makes and follows a plan to keep track of things and usually follows up to ensure completion.
- Focused on operational efficiencies: thinks about what needs to be done and how it can be done quickly without losing quality.
- Drive to protect the company against risk by doing things in general accordance with established standards.
Maria Cristina is a very conscientious person, particularly attentive to, careful of, and accurate with the details involved in the job. Identifies problems, and enjoys solving them, particularly within own area of expertise.
Reserved, serious, and always concerned with the exact correctness of the work. Self-discipline, sense of duty, and respect for authority and tradition are strong qualities in Maria Cristina, who takes responsibilities very seriously.
Employment History
SEO/SMM/General Virtual Assistant
Industry:
Employment Period:
October 2020 to November 2022 (25 Months)
Duties and Responsibilities:
- General Virtual Assistant
- Updating listing details on Channel Manager
- Add/Update listings to OTAs like Airbnb, Booking.com, VRBO
- Update listing details on the website
- Manage Bookings from different platforms to the channel manager
- Manage communication with tenants
- Manage communication and schedules of cleaners
- Send payment requests to some guest s
- Social Media Management
- Manage Social Media sites, Facebook, Instagram, and LinkedIn
- Social Media Engagement
- Content Creation
- Scheduling contents
- SEO Specialist
- Website Audit
- Keyword Research
- On-Page Optimization
- Content/Blog Post Creation
- Optimizing Listings Content Description, URL, and Photos
SEO Specialist and Content Writer
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
September 2022 to November 2022 (2 Months)
Duties and Responsibilities:
- SEO Audit
- Keyword Research
- Competitors Analysis
- On-Page Optimization
- Website Content Creation
- Creation of Lead magnet
- Social Media Manager
Digital Marketing Assistant
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
May 2022 to October 2022 (5 Months)
Duties and Responsibilities:
- Influencer Marketing
- SEO Backlinking
- SEO Content Briefs creation and Uploading to Webflow
- Lead Generation using Apollo.io
- Email Marketing Using Sendgrid
- Creation of a Newsletter using Beehiiv
- Creation and Publishing of a LinkedIn Newsletter
Social Media Manager, Instagram and Titok
Industry:
Healthcare / Medical
Employment Period:
March 2022 to May 2022 (2 Months)
Duties and Responsibilities:
- Content creation
- Video creation (Reels) and Video editing
- Engagement
- Inbound Marketing
LinkedIn Strategist
Industry:
Employment Period:
November 2021 to February 2022 (3 Months)
Duties and Responsibilities:
- Social Media Management
- Setup and Manage LinkedIn Company Page and Twitter Business Profile
- Promote Brand, Social Media Engagement and services
- Post valuable content and engage to target clients
- Create graphics using Canva
- Check Social media Analytics
- Maintain Lead lists
- Run LinkedIn paid advert
Social Media Management and Marketing
Industry:
Banking / Financial Services
Employment Period:
October 2021 to January 2022 (3 Months)
Duties and Responsibilities:
- Manage Social Media platforms like LinkedIn, Facebook, Facebook Community, and Instagram
- Create company branding and Client Persona
- Create graphics and documents using Canva, post content and do engagements
- Post content and engage during "Post-Party."
- Create and promote Free and paid events
Digital Marketing / Email Management (Consultancy)
Industry:
Employment Period:
March 2021 to May 2021 (2 Months)
Duties and Responsibilities:
- Social Media Management
- Manage Social Media sites, Facebook, Instagram, and LinkedIn
- Social Media Engagement, Scheduling contents
- LinkedIn Lead Generation
- Manage LinkedIn Company Page
- Email Marketing using MailChimp
- Create and send automated emails using MailChimp
- Manage Email campaigns
- CRM implementation and management
- Install, implement and manage CRM (LACRM)
LinkedIn Consultant
Industry:
Manufacturing / Production
Employment Period:
September 2021 to September 2021 (0 Months)
Duties and Responsibilities:
- Educate company Owner/CEO on How to Set up and Optimize LinkedIn Profile and Company page
- Train them how to do LinkedIn Outreach effectively
- Coach them on how to increase Company Page followers
- Coach them on how to use LinkedIn Sales Navigator, and it's benefits to B2B Marketing
Sales and Digital Marketing Specialist
Industry:
Computer / Information Technology (Software)
Employment Period:
May 2021 to December 2021 (7 Months)
Duties and Responsibilities:
- Social Media Management
- Setup and Manage Social Media sites like LinkedIn Company Page, Facebook Page and Twitter
- Promote Brand, Social Media Engagement and services
- Research, create, and Post content on all platforms
- Create graphics, videos and presentations using Canva
- Check Social media Analytics
- LinkedIn Lead Generation
- Lead Generation using Sales Navigator
- Connect and engage with prospected clients on LinkedIn (Freelancers Online Job Marketplace & B2B Marketing)
- Update Marketing Dashboard
- Increase Company Page followers organically
- Email Marketing using Sendgrip
- Generate email lists from LinkedIn followers
- Create email templates, set up and manage Email campaigns
- Sales and Marketing
- Research Marketing Strategies for a software development company
- Search and send proposals for software and development projects
Payroll & Database Admin/Project Manager/ISO Auditor/Compenben
Industry:
Manufacturing / Production
Employment Period:
October 2007 to December 2017 (122 Months)
Duties and Responsibilities:
- Payroll Admin
- Processing and releasing of Compensation and Benefits
- Database Admin
- ISO Auditor
- Project Manager
- Implement TImekeeping System using RFID and biometrics
- HRIS Project Manager
- Automate processes in releasing Food Product and Rice Benefits
Digital Marketing Executive
Industry:
Computer / Information Technology (Software)
Employment Period:
August 2023 to August 2023 (0 Months)
Duties and Responsibilities:
- Establish and manage social media accounts for the brand.
- Develop effective social media strategies to promote the business.
- Create and share engaging and relevant content across platforms.
- Monitor and analyze social media analytics to optimize performance.
- Execute social media advertising campaigns.
- Engage with relevant groups and connect with potential customers.
- Keep track of competitor strategies and performance.
- Produce high-quality written content for various platforms.
- Proofread and edit content to ensure accuracy and clarity.
- Format content appropriately for different platforms.
- Develop content strategies aligned with business goals.
- Conduct competitor research to stay up-to-date with industry trends.
- Publish content on different platforms.
- Utilize article spinning techniques for content variation.
- Submit content for guest posting opportunities.
- Develop and implement effective SEO strategies.
- Conduct keyword research to identify relevant search terms.
- Analyze competitor websites and strategies.
- Perform site analysis and identify areas for improvement.
- Optimize on-page elements to enhance website visibility.
- Execute off-page optimization techniques to build backlinks.
- Manage sitemap and webmaster submissions.
- Register the business with directories and online business listings.
- Utilize social bookmarking to increase website visibility.
Digital Marketing Specialist
Industry:
Manufacturing / Production
Employment Period:
January 2024 to May 2024 (4 Months)
Duties and Responsibilities:
- Social Media Management
- Manage and curate content for Facebook, Instagram, and LinkedIn to enhance our social media presence. Create engaging posts, run ad campaigns, and monitor user engagement to drive a positive ROI.
- Competitive Analysis
- Analyze competitors' social media accounts to identify trends, opportunities, and strategies that can be incorporated into our own social media efforts.
- SEO Optimization
- Improve website SEO by conducting keyword research, optimizing on-page content, and implementing SEO best practices to enhance our online visibility.
- Google Analytics
- Analyze and interpret data from Google Analytics to measure the impact of our digital marketing efforts and make data-driven decisions.
- WordPress Support
- Possess a basic knowledge of Web Development to assist with website updates and enhancements when necessary.
- Adaptability
- Be open to taking on additional tasks beyond the scope of this description to help enhance our digital marketing efforts.
- Performance Reporting
- Provide regular reports and insights on the effectiveness of digital marketing initiatives to the client.
Social Media Manager and SEO Assistant for ISO Consulting Company
Industry:
Consulting (Business & Management)
Employment Period:
February 2025 to October 2025 (8 Months)
Duties and Responsibilities:
Digital Marketing Associate and LinkedIn Manager
Industry:
BioTechnology / Pharmaceutical / Clinical research
Employment Period:
April 2024 to December 2025 (20 Months)
Duties and Responsibilities:
LinkedIn Manager for a Merger & Acquisition Company
Industry:
Consulting (Business & Management)
Employment Period:
May 2025 to February 2026 (9 Months)
Duties and Responsibilities:
Education History
Field of Study:
Computer Science/Information Technology
Major:
Computer Science
Graduation Date:
April 11, 2007
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Social Media ManagementDigital MarketingContent ManagementLinkedIn Marketing
INTERMEDIATE ★★
-
SEO, Email Marketing, WordPressKeyword ResearchSEO AuditMailChimpHubspot CRM
Work at Home Capabilities:
- Internet Bandwidth: Between 5mbps to 100mbps
- Working Environment: Private Room
- Speed Test Result: Download: 7.86, Upload: 26.18
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Lenovo Legion 5
- Processor: 13th Gen Intel(R) Core(TM) i7-13650HX
- Operating System: Windows 11
All-inclusive Rate: USD $9.06/hr
Mely
Candidate ID: 439529
ADVANCED
-
Data Entry, Administration, Administrative Skills, Digital Marketing...
INTERMEDIATE
-
Bookkeeping, Data Entry, Digital Marketing, Graphic Design...
Median Rate
$9.06
$9.85
if $1 = PHP52
$11.68
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 8.96 per hour or $USD 776.61 per month
Full Time: $USD 9.06 per hour or $USD 1569.96 per month
Remote Staff Recruiter Comments
- Mely started her career as an Area Manager where she manages cash flow projection, bookkeeping, and bank reconciliation. She then became a Finance Officer.
- Currently, she is focused on Digital Marketing where she has equipped herself with the following tasks:
- graphic designing
- blog posting
- e-commerce (Shopify) management
- social media management
- creation of landing pages
- email automation
- admin tasks - data entry, email management, transcription
- She is proficient with the following tools:
- Google Suite
- Slack
- Basecamp
- Calendly
- Wordpress
- Mailchimp
- Clickfunnels
- MS Office
- Shopify
- Gmeet
- Canva
- She is ready to start immediately.
Strongest Behaviors:
- Detail-oriented and precise; follow-through is deep and literal to ensure tasks were completed in accordance with quality standards.
- Operationally, as opposed to socially, focused. Thinks, in specific terms, about what needs to be done and how to do it accurately and flawlessly; follows, in a literal way, that execution plan.
- Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
Mely Grace is a very conscientious person, particularly attentive to, careful of, and accurate with the details involved in the job. Identifies problems, and enjoys solving them, particularly within own area of expertise.
Reserved, serious, and always concerned with the exact correctness of the work. Self-discipline, sense of duty, and respect for authority and tradition are strong qualities in Mely Grace , who takes responsibilities very seriously.
Employment History
Finance officer
Industry:
Employment Period:
February 2021 to September 2021 (7 Months)
Duties and Responsibilities:
- Manage Cash Flow Projection
- Bookkeeping
- Bank reconciliation
- Expense Analysis
- Keeping documents in order and email management
Community Manager-VA
Industry:
Employment Period:
June 2022 to March 2023 (9 Months)
Duties and Responsibilities:
- Manage social media platforms [FB, Instagram, Youtube and LinkedIn]
- Content creation for social media, blog posting and update CRM.
- Community engagement, graphic design for banners and logos, and video editing for reels.
Area Manager
Industry:
Banking / Financial Services
Employment Period:
May 2006 to March 2018 (142 Months)
Duties and Responsibilities:
- Responsible for staff management, office management, fund management, auditing, checking of documents and staff recruitment, staff assessment, and other related administrative work.
- Works closely with staff and clients in operation.
Digital Marketing Virtual Assistant
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
November 2020 to May 2025 (54 Months)
Duties and Responsibilities:
- Responsible for building a website/web design, website management, Graphic design, Blog posting, and E-commerce management.
- Responsible for online portal courses, landing pages, and email automation.
- Responsible for online portal courses, landing pages, Video editing, graphic designing, and email marketing campaigns.
- Content creation for Social media, social media posting on all platforms, and community engagement.
Digital Marketing VA
Industry:
Others
Employment Period:
March 2023 to September 2023 (6 Months)
Duties and Responsibilities:
- Building online courses for Med Spa, Website, landing pages, course structure & organizing pages.
- Marketing promotion, graphic design, lead generation, integration, and automation.
- SEO optimization
Education History
Field of Study:
Education/Teaching/Training
Major:
Education
Graduation Date:
March 1, 2015
Located In:
Philippines
License and Certification: :
N/A
Field of Study:
Agriculture/Aquaculture/Forestry
Major:
Agriculture
Graduation Date:
March 1, 2005
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Data Entry, Administration, Administrative Skills, Digital Marketing, Graphic Design, Video Editing, Shopify, Social Media Management, Content Management,
INTERMEDIATE ★★
-
Bookkeeping, Data Entry, Digital Marketing, Graphic Design, Transcription, Video Editing, Web DesignSocial Media MarketingContent curationContent strategyVideo Production
Work at Home Capabilities:
- Internet Bandwidth: Greater than 100mbps
- Working Environment: Private Room
- Speed Test Result: https://www.speedtest.net/result/16078758562
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Lenovo
- Processor: corei3
- Operating System: Windows 10
All-inclusive Rate: USD $7.61/hr
Adonis
Candidate ID: 433716
ADVANCED
-
Social Media Management...
INTERMEDIATE
-
Digital Marketing, Graphic Design, Project Management, Social Media Marketing...
Median Rate
$7.61
$8.18
if $1 = PHP52
$9.51
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 7.61 per hour or $USD 659.41 per month
Remote Staff Recruiter Comments
- Don has over 10 years of experience working within Education, Marketing & Events Management Industries.
- His skills includes the following:
- ESL Teaching
- Events Management
- Digital Marketing
- Social Media Marketing & Management (Instagram, Facebook, LinkedIn)
- Email Marketing
- Copywriting
- Graphic Design
- Video Editing
- He was able to cater/work with clients based in Australia
- Has basic skills also in designing web pages
- Adept with using the following tools/software:
- Canva
- Sony Vegas
- Active Campaign
- WordPress
- FB Ads Manager
- ClickUp
- Slack
- He is available to start in at least 1 week notice period
Strongest Behaviors
- Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
- Detail-oriented and accommodating; most comfortable working as part of a well-defined team for which they produce high-quality output and decisions.
- Formal, reserved, introspective, and skeptical of new people; requires “proof” to build trust in new people.
A very conscientious and disciplined person; particularly careful, thorough, and accurate in their work. This individual is exacting and strives to produce results that precisely meet the established goals. Works best where there are clear standards, expectations, reporting relationships and measurements for the work. Adonis will depend upon professional training, their own experience, or management leadership, to provide those standards and the structure needed for their work.
Given sufficient experience, they will produce work of high quality, giving close attention to the accuracy of details. Stable and dependable; consistent in their actions and, if necessary, has sufficient patience to do work of a repetitive nature. Believes in having, and following, well-defined processes and procedures.
Employment History
DIGITAL MARKETING SPECIALIST
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
June 2021 to March 2022 (9 Months)
Duties and Responsibilities:
- Graphic Design
- Webpage Design
- Managed social media platforms
- Built marketing funnels and integrations of digital marketing tools
- Copywriting
- Performed testing and scheduling of email marketing campaigns
- Content Creation
- Maintained website content and landing pages
- Set up Facebook Ads and campaign reporting
- Project management
- Designed marketing collaterals Email Marketing
VIRTUAL ASSISTANT
Industry:
Retail / Merchandise
Employment Period:
January 2020 to June 2021 (17 Months)
Duties and Responsibilities:
- Video Editing
- Managed Instagram page Market research
- Created social media graphics for daily postings
- Developed strategies to increase engagements and produced good content
- Facilitated customer service and managed products and campaigns
CREATIVE DIRECTOR
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
June 2019 to December 2020 (18 Months)
Duties and Responsibilities:
- Managed the creative process from concept to completion
- Lead and directed the creative team in the production of all marketing collateral
- Overseen client pitches and proposals
EVENT DIRECTOR
Industry:
Exhibitions / Event management / MICE
Employment Period:
January 2017 to January 2020 (36 Months)
Duties and Responsibilities:
- Planned and organized events with attention to financial and time Leadership constraints
- Managed all event operations (preparing venue, invitations, food, Organized entertainment, etc) Communication
- Understood clients' needs and wants
- Hired, trained and overseen personnel Team player
HUMAN RESOURCE SUPERVISOR
Industry:
Education
Employment Period:
November 2014 to November 2016 (24 Months)
Duties and Responsibilities:
- Setting strategic courses for the department to improve company performance Responsible for recruitment, training, and employment
- Responsible for recruitment, training, and employment
Education History
Field of Study:
Psychology
Major:
Psychology
Graduation Date:
January 1, 2012
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Social Media Management
INTERMEDIATE ★★
-
Digital MarketingGraphic DesignProject ManagementSocial Media MarketingVideo Editing
Work at Home Capabilities:
- Internet Bandwidth: 50 Mbps
- Working Environment: Private Room
- Speed Test Result:
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Huawei
- Processor: Core i3 10th Generation
- Operating System: Windows 10
All-inclusive Rate: USD $9.06/hr
Michelle
Candidate ID: 431983
ADVANCED
-
Social Media Management, Community development, Social Media Marketing, Social Media...
INTERMEDIATE
-
Executive Assistance, Operations Management, People Management...
Median Rate
$9.06
$9.85
if $1 = PHP52
$11.68
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 9.06 per hour or $USD 784.98 per month
Full Time: $USD 9.06 per hour or $USD 1569.96 per month
Remote Staff Recruiter Comments
Michelle Bernice Garcia has a robust background in social media management and marketing, with significant experience in project management, graphic design, and administrative tasks. Her proficiency with various tools and readiness to start immediately make her a strong candidate for roles in marketing and social media management.
Evaluation Comments:
-
Michelle has a diverse background in social media management, tech support, and tutorial services.
-
She has experience in multiple industries and is capable of handling a wide range of tasks from community management to video editing.
-
She is knowledgeable in various tools and is ready to start immediately.
Key Strengths:
-
Social Media Management: Advanced skills in managing and marketing on social media platforms.
-
Project Management: Proficient in planning, executing, and managing projects.
-
Graphic Design: Skilled in creating visual content for various platforms.
-
Administrative Support: Strong administrative skills including appointment setting and general admin tasks.
-
Training and Development: Experienced in coaching and training.
Technical Expertise:
-
Tools: Canva, Google Suite, MS Apps, Vegas Pro, Adobe Premiere, Asana, Trello, Buffer, Hootsuite, ClickUp
Strongest behaviors:
Proactivity, assertiveness, and sense of urgency in driving to reach personal goals. Openly challenges the world.
Independent in putting forth their own ideas, which are often innovative and, if implemented, cause change. Resourcefully works through or around anything blocking completion of what they want to accomplish; aggressive when challenged.
Summary:
Michelle Bernice is a confident, independent self-starter with competitive drive, initiative, a sense of urgency, and the ability to make decisions and take responsibility for them. Can react and adjust quickly to changing conditions and come up with ideas for dealing with them.
Her drive is purposeful, directed at getting things done quickly. She is an individual who responds positively and actively to challenges and pressure, and has confidence in their own ability to handle novel problems and people. An outgoing, poised person, a lively and enthusiastic communicator, tending to be a little more authoritative than persuasive in style. Talks briskly, with assurance and conviction and is a stimulating influence on others, while being firm, direct, and self-assured in dealing with them.
- Bernz started her professional career in tutorial services in 2008.
- She also had her career as a tech support in Xbox in a BPO set-up.
- She then ventured into social media management and marketing for 4 years. She has worked with several industries on telecommunication, BPO and hospitality.
- She is able to perform the following tasks:
- Community Management
- Social Media Management
- Social Media Marketing
- Graphic Design
- Email Marketing
- Project Management
- Video Editing
- Appointment Setting
- Admin Tasks
- She is knowledgeable on the following tools:
- Canva
- Google Suite
- MS Apps
- Vegas Pro
- Adobe Premiere
- Asana
- Trello
- Buffer
- Hootsuit
- ClickUp
- She is ready to start immediately.
Employment History
Executive Virtual Assistant C-Level
Industry:
Hotel / Hospitality
Employment Period:
July 2021 to May 2023 (22 Months)
Duties and Responsibilities:
- Built and managed SOPs, dashboards, and meeting rhythms, improving delivery consistency by 30%+ Supported strategic planning and KPI tracking to align initiatives with the company vision Implemented automation systems that reduced manual workload by 40% Served as the “Integrator” bridging creativity, leadership, and execution for sustainable growth
Project Manager / Marketing Manager
Industry:
Food & Beverage / Catering / Restaurant
Employment Period:
January 2019 to November 2020 (22 Months)
Duties and Responsibilities:
- Increased engagement and reach through structured content planning and analytics reporting
- Collaborated with leadership to align marketing metrics with business KPIs
- Designed content systems that supported visibility and community culture
- Mentored team members on marketing workflows and aligned communication
Appointment Setter
Industry:
Consulting (Business & Management)
Employment Period:
February 2015 to May 2016 (15 Months)
Duties and Responsibilities:
- I field basic questions and concerns about the products and services.
- I schedule consultations between the prospective client and a Sales Representative.
- I keep a detailed log of calls, including those which were not answered.
- I attempt to contact prospective clients who you have been unable to contact.
Social Media Specialist
Industry:
Entertainment / Media
Employment Period:
August 2018 to June 2019 (9 Months)
Duties and Responsibilities:
- I use posts, comments, and replies to engage with their audience and develop a relatable company voice.
- I also delegate content creation tasks to other staff and study which aspects of their campaigns result in the highest engagement and conversions.
- I also monitor online posts that mention the company to mediate the impact of negative reviews and share positive testimonials with their current following to strengthen customer relationships.
- In my writing experience, content curation is always favorable because I love creating projects that give positive, inspiring stories.
General Virtual Assistant
Industry:
Human Resources Management / Consulting
Employment Period:
January 2018 to September 2018 (8 Months)
Duties and Responsibilities:
- I screen all visitors and determine what level of support they need while offering polite, professional customer service.
- I manage my client's daily calendar, including scheduling meetings, confirming appointments, writing itineraries, and arranging transportation.
- I train other administrative staff on company policies and marketing practices.
- I also tapped my marketing skills as a social media manager and community builder.
Executive Assistant
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
October 2018 to June 2019 (7 Months)
Duties and Responsibilities:
- My job as a general virtual assistant developed into an executive assistant.
- I screen all visitors and determine what level of support they need while offering polite, professional customer service.
- I manage my client's daily calendar, including scheduling meetings, confirming appointments, writing itineraries, and arranging transportation.
- I train other administrative staff on company policies and marketing practices.
- I also tapped my marketing skills as a social media manager and community builder.
- I use posts, comments, and replies to engage with their audience and develop a relatable company voice.
- I also delegate content creation tasks to other staff and study which aspects of their campaigns result in the highest engagement and conversions.
- I also monitor online posts that mention the company to mediate the impact of negative reviews and share positive testimonials with their current following to strengthen customer relationships.
- In my writing experience, content curation is always favorable because I love creating projects that give positive, inspiring stories.
Education Strategist
Industry:
Education
Employment Period:
January 2018 to October 2021 (45 Months)
Duties and Responsibilities:
- Increased participant engagement through structured feedback and accountability systems
- Managed instructors and operations support for seamless program execution
- Created internal resources and workflows to simplify curriculum delivery and tracking
- Fostered strong communication and connection among students, faculty, and leadership
Education History
Field of Study:
Agriculture/Aquaculture/Forestry
Major:
Forestry and Natural Resources Governance
Graduation Date:
October 22, 2005
Located In:
Philippines
License and Certification: :
- International Homeschool Speaker 2018, 2019
- CEO, Founder of STPH
- Co-Found
Skills
ADVANCED ★★★
-
Social Media Management, Community development, Social Media Marketing, Social Media, Graphic Design, Facebook Ads, Administrative Skills, Administrative Support, Project Management, Project Planning, Project Support, Training and Development, Coaching, Speaking Skills, Marketing,
INTERMEDIATE ★★
-
Executive AssistanceOperations ManagementPeople Management
Work at Home Capabilities:
- Internet Bandwidth: Greater than 100mbps
- Working Environment: Private Room
- Speed Test Result: https://www.speedtest.net/my-result/d/588d8328-9045-43d0-b35d-ae6b51a9fb91
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Asus
- Processor: Ryzen 7
- Operating System: Windows 11
All-inclusive Rate: USD $11.47/hr
Caren
Candidate ID: 429786
ADVANCED
-
Digital Marketing, Social Media Management, Social Media Marketing, Social Media Optimization...
INTERMEDIATE
-
Analytical Review, Affiliate Marketing, Content Management, Content Writing...
Median Rate
$11.47
$12.62
if $1 = PHP52
$15.28
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 9.06 per hour or $USD 784.98 per month
Full Time: $USD 11.47 per hour or $USD 1988.51 per month
Remote Staff Recruiter Comments
- She has been working for 13 years as Paid Media Manager, Paid Media Buyer, Digital Marketing Specialist, Digital Marketing Manager for beauty, digital agency, retail, and business consultancies companies based in US, Malaysia, and Philippines
- She has strong experience with digital marketing facet which include
- Social Media Handling
- Social Media Strategy
- Email Marketing
- Content Planning
- Paid Advertisement
- Email Marketing
- One of her strongest suit is Paid Advertisements wherein she is involved with the following
- Planning and allocating budges for paid advertisement in Facebook, Google, Instagram, Twitter, and Bing
- Collaborate with the marketing team for visual and contents of the advs
- Optimize performing ad sets and revamp non performing ads
- Performing AB testing to check the feasibility of the ads
- Researching new trends and new ideas to help boost the ads
- Strategizing and creating plans for paid ads
- Generating reports and monitoring the ads performance
- She has mostly worked with cosmetic brands, and hair products
- She has an averaged budget for
- Facebook (Meta)- 5,000 USD per month
- Google 10,000 USD per month
- Bing- 7,000 USD per month
- She is a confident user of the following tools
- Google Analytics
- Canva
- Capcut
- Meltwater- social listening
- SemRush
- SuperMetrics
- Business Manager
- Google Ads Manager
- Hootsuite
- WordPress
- Wix
- Click Funnel
- Get Response
- Mailchimp
- Lead Page
- Hubspot
- Klaviyo
- She cans start as soon as possible
https://www.predictiveindex.com/reference-profile/specialist/
Strongest Behaviors
- Formal, reserved, introspective, and skeptical of new people; requires “proof” to build trust in new people.
- Detail-oriented and precise; follow-through is deep and literal to ensure tasks were completed in accordance with quality standards.
- Operationally, as opposed to socially, focused. Thinks, in specific terms, about what needs to be done and how to do it accurately and flawlessly; follows, in a literal way, that execution plan.
- Caren Tevanny is a very conscientious person, particularly attentive to, careful of, and accurate with the details involved in the job. Identifies problems, and enjoys solving them, particularly within own area of expertise.
Employment History
Facebook Advertising Specialist
Industry:
Arts / Design / Fashion
Employment Period:
February 2010 to July 2013 (41 Months)
Duties and Responsibilities:
- Implement Facebook Advertising campaigns.
- Optimize Ads for better performance
- Create campaign reports and analysis.
Digital Marketing Specialist
Industry:
Arts / Design / Fashion
Employment Period:
April 2015 to August 2017 (28 Months)
Duties and Responsibilities:
- Implement Digital strategies.
- Launch multiple online campaigns on different digital platforms
- Create Social Media strategies for all Social Media platforms.
- Create assets for different advertising platforms.
Digital Marketing Specialist
Industry:
Computer / Information Technology (Software)
Employment Period:
June 2016 to August 2017 (14 Months)
Duties and Responsibilities:
- Implement Digital strategies.
- Launch multiple online campaigns on different digital platforms
- Create Social Media strategies for all their Social Media platforms.
- Create assets for different advertising platforms.
- Implement game influencer program for STEAM players
Digital Marketing Manager
Industry:
Human Resources Management / Consulting
Employment Period:
April 2019 to March 2020 (11 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies for different kinds of services under IHR BUDDY.
- Coach start up businesses to improve their online presence through Social Media Marketing and Management
Digital Marketing Manager
Industry:
Retail / Merchandise
Employment Period:
June 2019 to July 2020 (13 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies for the brand.
Digital Marketing Manager
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
August 2020 to March 2021 (7 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies customized for each client
- Launch different campaigns on all digital platforms
- Optimize campaigns for better ad performance
- Create and present monthly Social Media organic and paid ads reports and analysis to clients
Digital Marketing Manager
Industry:
Grooming / Beauty / Fitness
Employment Period:
March 2013 to April 2020 (85 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies for the brand.
- Create assets for different advertising platforms. Implement influencer marketing programs for different Trophy Skin device.
Facebook Advertising Specialist
Industry:
Employment Period:
January 2020 to November 2020 (10 Months)
Duties and Responsibilities:
- Launch different online campaigns on Facebook, Instagram, Google and YouTube.
- Optimize campaigns for better performance.
- Present campaign reports and analysis
Digital Marketing Specialist
Industry:
Grooming / Beauty / Fitness
Employment Period:
December 2017 to January 2019 (13 Months)
Duties and Responsibilities:
- Implement Digital strategies for their service.
- Launch multiple online campaigns on different digital platforms
- Create Social Media strategies for all their Social Media platforms.
- Create assets for different advertising platforms.
Digital Marketing Manager
Industry:
Employment Period:
March 2019 to August 2020 (17 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies.
- Create assets for different advertising platforms.
Head Of Digital Marketing
Industry:
Retail / Merchandise
Employment Period:
January 2023 to June 2023 (5 Months)
Duties and Responsibilities:
- Managed the whole Ad Operations department.
- Implement Digital strategies customized for each client
- Launch different campaigns on all digital platforms
- Optimize campaigns for better ad performance
- Create and present monthly Social Media organic and paid ads reports and analysis to clients
Head Of Social Media Marketing
Industry:
Human Resources Management / Consulting
Employment Period:
September 2021 to January 2023 (16 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies customized for each client
- Launch different campaigns on all digital platforms
- Optimize campaigns for better ad performance
- Create and present monthly Social Media organic and paid ads reports and analysis to clients
- Pitch to different clients local & international
Senior Digital Marketing Manager for Malaysia & Philippines
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
June 2021 to December 2022 (18 Months)
Duties and Responsibilities:
- Managed different local and international advertising agencies to implement content, creatives, influencer marketing, advertising & social media management.
- Manage all performance marketing
- Review monthly reports on all Digital Marketing aspects from agencies and present them internally.
Head Of Digital Marketing
Industry:
Telecommunication
Employment Period:
January 2021 to February 2023 (25 Months)
Duties and Responsibilities:
- Managed the whole Digital Marketing Team including content, creatives, influencer marketing, advertising & social media management.
- Implement Digital strategies customized for each client
- Launch different campaigns on all digital platforms
- Optimize campaigns for better ad performance
- Create and present monthly Social Media organic and paid ads reports and analysis to clients
Education History
Field of Study:
Mass Communications
Major:
Broadcasting
Graduation Date:
April 2, 2006
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Digital Marketing, Social Media Management, Social Media Marketing, Social Media Optimization, Facebook Marketing, Google AdWords, Google Analytics, Bing Ads, Facebook Ads, Twitter Ads,
INTERMEDIATE ★★
-
Analytical ReviewAffiliate MarketingContent ManagementContent Writing
Work at Home Capabilities:
- Internet Bandwidth: Between 5mbps to 100mbps
- Working Environment: Private Room
- Speed Test Result: N/A
- Internet Type: Fiber
- Hardware Type: Desktop
- Brand Name:
- Processor: I5
- Operating System: Windows 10
All-inclusive Rate: USD $10.51/hr
Chad
Candidate ID: 429503
ADVANCED
-
YouTube, Social Media Management, Social Media...
INTERMEDIATE
-
WordPress, Graphic Design, Copywriting, Content Management...
Median Rate
$10.51
$11.51
if $1 = PHP52
$13.84
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 10.51 per hour or $USD 910.54 per month
Remote Staff Recruiter Comments
- Chad has been a Virtual Assistant for 6 years. He is an Engineer.
- He is an executive virtual assistant to the CEO where he is supporting an Australian dietitian and coach.
- On a day to day basis, he performs the following tasks:
- calendar management
- social media content creation
- management of Wordpress
- email campaign management
- LinkedIn building
- Youtube management
- Pinterest marketing
- lead management
- He has a good experience and background on Click Funnels where he builds membership programs.
- He also has a background in Kajabi in creation of LMS.
- He also has experience in customer service for clients who would like to avail of their services and account creation.
- He is ready to start immediately part time, after 1-week notice.
Employment History
Executive Assistant
Industry:
Healthcare / Medical
Employment Period:
January 2015 to November 2021 (82 Months)
Duties and Responsibilities:
- Managing his WordPress Websites (Uploading articles, Creating Images)
- Creating Social Media Images (Quotes, posters)
- Managing Email campaigns (Convertkit, Mailchimp)
- Manage Pinterest Accounts (Tailwind)
- Manage Linkedin Profile Account
- Build engagement and Trust via Social media platforms
- Improve Customer Relations (through Customer support, Refunds etc)
- Build click funnel sites for their membership programs,
- Manage youtube accounts (edit videos, create thumbnails, Inserting Captions, write descriptions).
- Create Lead Magnets (recipes, meal plans, etc)
- Gather data for Efficient Business Strategy and Decision Making
Education History
Field of Study:
Engineering (Aviation/Aeronautics/Astronautics)
Major:
Mechanical
Graduation Date:
March 1, 2013
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
YouTubeSocial Media ManagementSocial Media
INTERMEDIATE ★★
-
WordPressGraphic DesignCopywritingContent Management
Work at Home Capabilities:
- Internet Bandwidth: 25 Mbps
- Working Environment: Private Room
- Speed Test Result:
- Internet Type: Fiber
- Hardware Type: Desktop
- Brand Name: Apple Mac
- Processor: Intel Core i5
- Operating System: MacOS X
All-inclusive Rate: USD $8.57/hr
Krisna
Candidate ID: 426045
ADVANCED
-
Social Media Management, Social Media Marketing, Facebook, Facebook Marketing...
INTERMEDIATE
-
Appointment Setting, Lead Generation, Email Support, Chat Support...
Median Rate
$8.57
$9.29
if $1 = PHP52
$10.96
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 8.57 per hour or $USD 743.12 per month
Full Time: $USD 8.57 per hour or $USD 1486.25 per month
Remote Staff Recruiter Comments
- Krisna has been working in BPO for 7 years now and has been freelancing for 4 years.
- She has been a social media marketer where she assisted client to manage their social media platforms for launching marketing campaigns and brand awareness.
- She also has an experience with content writing and hashtag banking with basic incorporation of SEO practices
- She has worked with a health and wellness coach client from AU and Canada
- She also do social media analytics to track the progress of their paid and organic posting
- She's knowledgeable in the following social media platforms:
- IG
- Facebook Business Manager
- Canva
- Filmora
- HubSpot
- Zoho 1
- Monday.com
- Zendesk
- Salesforce
- WordPress
- She is responsible for the creation, generation, and scaling of the different social media campaigns she has launched.
- She is ready to start immediately.
https://www.predictiveindex.com/reference-profile/altruist/
Strongest Behaviors
- Driven to protect the company against risk by thoroughly leveraging their background and strictly following “the book.”
- Cautious; follows a well-established and proven plan to avoid making mistakes. Does the background research necessary to have proof to support decisions before action is taken.
- Detail-oriented and accommodating; most comfortable working as part of a well-defined team for which they produce high-quality output and decisions.
- Krisna is unassuming, unselfish and has a genuine interest in other people and a strong, intuitive understanding of them. Outgoing and friendly, they enjoy working with others and is lively, warm company.
- A pleasant and extraverted person, Krisna Valerie is an effective communicator, able to stimulate and motivate others while being aware of and responsive to their needs and concerns. Their congenial personality and friendly, interested attitude make them readily approachable. Krisna Valerie gets along easily with a wide variety of people.
Employment History
Sales Admin Assistant All Residential Real Estate AU
Industry:
Property / Real Estate
Employment Period:
January 2021 to January 2022 (12 Months)
Duties and Responsibilities:
- Assisted the Project Manager in creating and managing documents for For Sale, leased and rental properties.
Project Manager
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
August 2020 to January 2021 (5 Months)
Duties and Responsibilities:
- Assisted all the managers to plan, initiate and execute all projects for our clients.
- Handled Facebook ads, content writing and creating of landing pages.
CSR / Lead Generator
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
March 2015 to May 2015 (2 Months)
Duties and Responsibilities:
- Handled outbound calls for a solar panel installation company.
- Worked remotely and communicated with clients via Skype, Slack and HangOuts.
- Used Google Shared drives (mostly MS Excel files) to keep track of our leads and contacts.
Marketing Assistant
Industry:
Consulting (Business & Management)
Employment Period:
May 2003 to May 2006 (36 Months)
Duties and Responsibilities:
- Telemarketer / Helpdesk / Information Officer
- Marketing Agent
Technical Support Representative
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
March 2010 to March 2015 (60 Months)
Duties and Responsibilities:
- Handled inbound calls and email support for a web portal and online service provider account.
- We used Salesforce to keep track of our calls.
- Handle inbound calls and query for an American tax preparation customers.
- Handled Inbound calls for a telecommunication account.
Appointment Setter
Industry:
Property / Real Estate
Employment Period:
March 2018 to November 2018 (8 Months)
Duties and Responsibilities:
- Handled outbound calls for a real estate campaign.
- I do cold calling to prospect buyers/sellers.
Customer Support Hero
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
September 2015 to October 2016 (13 Months)
Duties and Responsibilities:
- Provided email support for a review platform on an American multinational technology company
- I used Skype, Slack, Google HangOuts, and Facebook@work as a tool for communicating with clients.
- We used Zendesk and Salesforce to send out email to merchants and customers. We also used Zopim for live chat support.
Social Media Moderator
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
January 2019 to August 2019 (7 Months)
Duties and Responsibilities:
- Handled inbox messages and comments on Facebook for a certain online store. Seasonal account.
Email Support Representative
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
January 2017 to February 2018 (13 Months)
Duties and Responsibilities:
- Provided email and chat support for drivers and riders for a ridesharing company.
- I used Zendesk and Bliss to provide email support.
- We use Slack to communicate with colleagues and supervisors.
Digital Marketing Virtual Assistant
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
May 2020 to December 2020 (7 Months)
Duties and Responsibilities:
- Assisted the CEO to build, maintain and scale Facebook Ads for clients.
- Creation of funnels / landing pages (using Go High Level CRM and Click Funnels). Content writing and graphics / video editing using Canva.
Social Media Marketing Virtual Assistant (Freelance)
Industry:
Property / Real Estate
Employment Period:
August 2020 to May 2021 (9 Months)
Duties and Responsibilities:
- Assisted the client to manage their social media platforms for launching marketing campaigns and brand awareness.
Facebook Lead Ads Virtual Assistant
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
September 2019 to April 2020 (7 Months)
Duties and Responsibilities:
- Assisted realtors and lenders in creating, managing and maintaining Facebook Lead Ads.
Project Manager (Freelance)
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
August 2020 to May 2021 (9 Months)
Duties and Responsibilities:
- Assisted all the managers to plan, initiate and execute all projects for our clients.
- Handled Facebook ads, content writing and creating of landing pages.
Sales Support
Industry:
Employment Period:
October 2024 to Present
Duties and Responsibilities:
Education History
Field of Study:
Nursing
Major:
SASN / Practical Nursing Course
Graduation Date:
October 1, 2008
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Social Media Management, Social Media Marketing, Facebook, Facebook Marketing, Facebook Ads, Customer Service, Customer Support, Phone Support,
INTERMEDIATE ★★
-
Appointment SettingLead GenerationEmail SupportChat Support
Work at Home Capabilities:
- Internet Bandwidth: 25 Mbps
- Working Environment: Private Room
- Speed Test Result:
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Dell
- Processor: Intel Core i5
- Operating System: Windows 10
All-inclusive Rate: USD $11.47/hr
April
Candidate ID: 424103
ADVANCED
-
Creative Writing, Social Media Marketing, Website Management, Digital Marketing...
INTERMEDIATE
-
Design Development, Event Management, Email Marketing, Google Analytics...
Median Rate
$11.47
$12.62
if $1 = PHP52
$15.28
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 11.47 per hour or $USD 994.25 per month
Full Time: $USD 11.47 per hour or $USD 1988.51 per month
Remote Staff Recruiter Comments
- April has more than 8 years of work experience within the Digital Marketing field
- Has worked mostly for Oil, Beauty, Digital Marketing, and Automotive industries.
- She gained proficiency when it comes to:
- Content Marketing
- Email Marketing
- Social Media Management & Marketing (Facebook, Instagram, LinkedIn, Twitter)
- Market Research & Analysis
- Website Management
- Creative Writing
- She has also some basic experience with SEO particularly with keyword research, PPC and used it as a technique/strategy to drive traffic in company's sites/pages.
- Did copywriting, creation of written & graphic content, build marketplaces and hosted some virtual events.
- She worked mostly with start-up companies but her drive and innovative skills in digital marketing helped the companies build and boost their online presence.
- Adept also with using the following tools/technologies:
- FB Ads
- HubSpot
- Mailchimp
- WordPress
- Shopify
- Magento
- Canva
- Mailchimp,
- In App, (free),
- Photoshop,
- Adobe premiere
- Google Sheet
- Google Analytics
- Meta
- Grammarly
- Chat GPT
- Ahrefs
- SEMrush,
- She is available to start immediately
https://www.predictiveindex.com/reference-profile/controller/
Strongest Behaviors
- Careful with rules; precise, "by the book", fast-paced, and literal in interpreting rules, schedules and results.
- Detail-oriented and thorough; works to ensure things don’t fall through the cracks, and follows up to ensure they’re done properly and on time.
- Driven to achieve operational efficiencies: thinks about what needs to be done and how it can be done as fast as possible while maintaining a high-quality outcome. Impatient with routines.
- April Marie Praz is a self-disciplined, conscientious person who will develop a high degree of expertise and skill in a specialized job. Has the drive to get things done right and in accordance with established standards of accuracy and quality.
- A conservative and analytical person who respects traditional organizational values. Reserved, serious, and thoughtful about everything to be done, is a no-nonsense worker who worries about getting things exactly right. Never superficial, will make sure that they know what they’re talking about before speaking. Needs a lot of certainty and structure in their work so that it meets very high, specific quality standards.
Employment History
Digital Marketer
Industry:
Consulting (Business & Management)
Employment Period:
August 2021 to November 2021 (3 Months)
Duties and Responsibilities:
- Conceptualize and collaborate with the client in growing the company's brand persona
- Design needed digital posts or elements
- Implement these in digital platforms
- Organize these projects in the client's virtual file storage
- Research on themes and ideas to grow the client's online presence in WIX, Flip books and other platforms
Digital Marketing Associate & Social Media Manager/Creative Officer/Website Content Manager/PRO
Industry:
Automobile / Automotive Ancillary / Vehicle
Employment Period:
August 2016 to March 2020 (43 Months)
Duties and Responsibilities:
- Develops strong and innovative digital marketing strategies, using SEO, PPC, and other techniques to drive traffic to company pages and generate interest in company products and services.
- Creates engaging written and graphic content while staying up-to-date on latest marketing technologies and social media.
- Also administered the company’s social media marketing and advertising.
- Responsible for the creative strategies and direction of advertising and marketing materials and campaigns.
- Supervises the work of art directors, copywriters, and designers.
- Evaluates and ensures the quality of creative content.
- Responsible for planning, developing and implementing the overall company's website content strategy.
- Manages and develops blogging strategy for the website and grow the subscriber base.
- Responsible for managing the reputation of the organization. I write press releases, deal with press inquiries, and manage crisis.
- Develops good working relationship with the media and represented the company at events such as press launches, news conferences, exhibitions, TV interviews, and sponsorships.
Digital Marketing Manager
Industry:
Oil / Gas / Petroleum
Employment Period:
March 2020 to March 2021 (12 Months)
Duties and Responsibilities:
- Manage and coordinate all marketing, advertising and promotional staff and activities
- Conduct market research to determine market requirements for existing and future products Analysis of customer research, current market conditions and competitor information
- Develop and implement marketing plans and projects for new and existing products
- Expand and develop marketing platforms including social media platforms
- Manage the productivity of the marketing plans and projects
- Monitor, review and report on all marketing activity and results
- Determine and manage the marketing budget deliver marketing activity within agreed budget report on return on investment and key performance metrics
- Develop pricing strategy
- Develops the overall digital marketing strategies to attract customers to company website, online presence and promotes products and services across digital platforms.
- Leads the implementation of marketing strategies to ensure goals are met. Analyzes online statistics and identifies the best practices to optimize online marketing performance.
Marketing Manager
Industry:
Healthcare / Medical
Employment Period:
March 2021 to July 2021 (4 Months)
Duties and Responsibilities:
- Manage and coordinate all marketing, advertising and promotional staff and activities
- Conduct market research to determine market requirements for existing and future products
- Analysis of customer research, current market conditions and competitor information
- Develop and implement marketing plans and projects for new and existing products
- Expand and develop marketing platforms including social media platforms
- Manage the productivity of the marketing plans and projects
- Monitor, review and report on all marketing activity and results
- Determine and manage the marketing budget deliver marketing activity within agreed budget report on return on investment and key performance metrics
- Develop pricing strategy
Social Media Manager and Community Manager
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
June 2021 to December 2021 (6 Months)
Duties and Responsibilities:
- Running company social media advertising campaigns.
- Formulating high-quality novel written and visual content for each social media campaign.
- Building a social media presence by maintaining a solid online presence.
- Monitoring the company's brand on social media.
- Building brand awareness by engaging relevant influencers.
- Managing our online communities to ensure respectful and appropriate engagement.
- Responding to comments on each of our accounts.
- Overseeing customer service provided via social media.
- Analyzing data to determine whether social media campaigns have achieved their objectives.
- Coaching employees company-wide on content creation best practices.
Senior Manager- Marketing
Industry:
Retail / Merchandise
Employment Period:
July 2023 to March 2024 (8 Months)
Duties and Responsibilities:
- Develops a comprehensive social media calendar, complete with artwork direction and engaging post copies
- Formulates effective campaign strategies to drive engagement and conversion Offers creative direction for captivating video reels
- Facilitates smooth shoot processes by providing layout references and detailed call sheets
- Utilizes project management tools to ensure streamlined project coordination
- Collaborates closely with the creative team to execute visually appealing graphics and engaging video content
- Runs paid ads
Digital Marketing Manager
Industry:
Consulting (Business & Management)
Employment Period:
January 2022 to July 2023 (18 Months)
Duties and Responsibilities:
- Develops digital marketing strategy by studying economic indicators, tracking changes in supply and demand, identifying customers and their current and future needs, and monitoring the competition.
- Plans all web, SEO/SEM, database marketing, email, social media, and display advertising campaigns. Designs, builds, and maintains our social media presence.
- Contributes to marketing effectiveness by identifying short-term and long-range issues that must be addressed.
- Measures and reports performance of all digital marketing campaigns and assesses against goals (ROI and KPIs).
- Identifies trends and insights, and optimizes spend and performance based on the insights.
- Brainstorms new and creative growth strategies through digital marketing.
- Plans, executes, and measures experiments and conversion tests.
- Collaborates with internal teams to create landing pages and optimize user experience. Identifies critical conversion points and drop off points and optimizes user funnels.
- Completes digital marketing department operational requirements by scheduling and assigning employees and following up on work results.
- Maintains digital marketing staff by recruiting, selecting, orienting, and training employees.
- Maintains digital marketing staff job results by counseling and disciplining employees; and planning, monitoring, and appraising job results.
- Develops digital marketing staff by providing information, educational opportunities, and experiential growth opportunities.
Education History
Field of Study:
Advertising/Media
Major:
COMMUNICATION ARTS
Graduation Date:
August 7, 2016
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Creative Writing, Social Media Marketing, Website Management, Digital Marketing, Market analysis,
INTERMEDIATE ★★
-
Design DevelopmentEvent ManagementEmail MarketingGoogle AnalyticsSEO Analysis
Work at Home Capabilities:
- Internet Bandwidth: Greater than 100mbps
- Working Environment: Private Room
- Speed Test Result: N/A
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: DELL
- Processor: Intel Core i5
- Operating System: Windows 10
All-inclusive Rate: USD $5.68/hr
Marlyn
Candidate ID: 420750
ADVANCED
-
Administrative Skills, Administrative Support, Operations Management, Sales Management...
INTERMEDIATE
-
Administrative Support, Operations Management, Customer Experience...
Median Rate
$5.68
$5.96
if $1 = PHP52
$6.63
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 5.68 per hour or $USD 491.99 per month
Remote Staff Recruiter Comments
- She has an experience working as a Customer Service Representative, Account manager and Team lead to one of the biggest Contact Center in the Philippines
- She conducted coaching for Leads sales goals
- She provided Assistance as a Freelance general admin assistant and Executive assistant for more than 3 years
- Her tasks as a Virtual Assistant are email distribution, Calendar management, Marketing and sales campaign and Social media campaign, data mining, Documentations
- She is familiar and knowledgeable with WordPress, SEO, Google Applications, Microsoft Office
Employment History
EXECUTIVE ASSISTANT / VIRTUAL ASSISTANT
Industry:
Employment Period:
May 2021 to May 2021 (0 Months)
Duties and Responsibilities:
- General administrative task
- Reporting
- Sales and Marketing
TEAM MANAGER
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
June 2018 to December 2018 (6 Months)
Duties and Responsibilities:
- Escalation Team
- QA Monitoring
- Conduct SMART Coaching
- Reporting
TEAM MANAGER
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
October 2005 to April 2017 (137 Months)
Duties and Responsibilities:
- Handling Team
- Conduct SMART Coaching
- Reporting (KPI's)
- SLA Report
Education History
Field of Study:
Computer Science/Information Technology
Major:
COMPUTER SCIENCE
Graduation Date:
March 20, 2000
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Administrative Skills, Administrative Support, Operations Management, Sales Management, Market Research, Customer Experience, Software,
INTERMEDIATE ★★
-
Administrative SupportOperations ManagementCustomer Experience
Work at Home Capabilities:
- Internet Bandwidth: 25 Mbps
- Working Environment: Private Room
- Speed Test Result: Download: 12.47, Upload: 8.10
- Internet Type: Broadband
- Hardware Type: Laptop
- Brand Name: Fujitsu
- Processor: Intel Core I5
- Operating System: Windows 10
All-inclusive Rate: USD $6.64/hr
Reymar
Candidate ID: 420257
ADVANCED
-
Social Media Management...
INTERMEDIATE
-
Data Entry, Facebook Ads...
Median Rate
$6.64
$7.07
if $1 = PHP52
$8.07
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Part Time: $USD 6.64 per hour or $USD 575.70 per month
Full Time: $USD 6.64 per hour or $USD 1151.41 per month
Remote Staff Recruiter Comments
- RC has over 4 years of work experience within BPO & Real estate industries
- He gained experience/expertise in:
- Digital Marketing/Media Buying
- Facebook Ads
- He is also skilled in handling inbound & outbound calls, ticket reservation, creating articles, copywriting, creating ads, launching and optimizing ads on Facebook.
- Adept with using the following tools/technologies:
- Facebook Ads Manager
- Zoom
- Shopify
- Google Drive (Docs, Gsuite, Sheets)
- Avaya
- Air Table
- Can start immediately
Employment History
Customer Service Representative
Industry:
Employment Period:
June 2018 to August 2020 (26 Months)
Duties and Responsibilities:
- Manage Inbound and Outbound calls
- Provide Travel info to customers
- Handle a Team as Subject Matter Expert
Media Buyer
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
June 2018 to March 2021 (32 Months)
Duties and Responsibilities:
- Computing Daily ROI June 10, 2018 to August 15, 2020, September 5, 2020 to February 12, 2021 and Total ROI Travel Account Media Buyer
- Create and Launch Ads on Facebook
- Monitor running ad campaigns - kill or scale active campaigns based on metrics
- Test different creatives (images, headlines & post text)
- Calculate daily and lifetime ROIs
Education History
Field of Study:
Finance/Accountancy/Banking
Major:
Accounting Technology
Graduation Date:
January 2, 2018
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Social Media Management
INTERMEDIATE ★★
-
Data EntryFacebook Ads
Work at Home Capabilities:
- Internet Bandwidth: 100mbps
- Working Environment: Private Room
- Speed Test Result:
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Lenovo
- Processor: i3
- Operating System: Windows 10
All-inclusive Rate: USD $9.54/hr
Lyneth
Candidate ID: 418640
ADVANCED
-
Account Management, eCommerce Site Development, Facebook, Customer Service...
INTERMEDIATE
-
SEO...
Median Rate
$9.54
$10.40
if $1 = PHP52
$12.40
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Full Time: $USD 9.54 per hour or $USD 1653.67 per month
Remote Staff Recruiter Comments
- Lyneth started working from home in 2016.
- Most of her roles as a Virtual Assistant were focused on Marketing.
- Managed social media pages: Facebook and Instagram. Managed ads, wrote captions and created graphic design posts, and scheduled the social media content calendar.
- Has some experience with SEO with an e-commerce site. She ensured that the website was embedded on guest posts or articles, and contacted bloggers to promote their products. This increases website rankings.
- Available to start asap.
Employment History
SOCIAL MEDIA MANAGER
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
September 2019 to December 2019 (3 Months)
Duties and Responsibilities:
- Worked closely with the CEO in developing social media contents.
- Assisted in developing concepts and related articles for their website development
- Performed administrative and marketing tasks
VIRTUAL ASSISTANT
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
February 2016 to September 2019 (43 Months)
Duties and Responsibilities:
- Managed, updates client’s product inventory, product images and prices of online store through Shopify and WordPress
- Submits monthly report of competitor’s prices
- Handled the marketing and advertising through contacting popular bloggers and promote website content.
- In-charged of managing social media accounts, content and upload.
- Acted as the main customer service support for customer inquiries and returns.
- Responsible for updating accountancy work through Xero from managing and securing invoices to reconciliation
- Prepared meeting agenda and minutes for weekly meeting.
VIRTUAL ASSISTANT
Industry:
Travel / Tourism
Employment Period:
May 2021 to March 2022 (9 Months)
Duties and Responsibilities:
- Social media marketing - creating content and captions, posting and advertising
- Website management - align social media content with their Wix website, including special offers
- Email marketing - creating and aligning content through email marketing campaigns using Mailchimp or Wix
- Ad hoc design work using Canva
- Marketing intelligence - monitor competitor marketing activities, conducts competitor analysis and the like
- Propose social media marketing strategies to increase brand awareness
Amazon Affiliate Marketing Assistant
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
May 2022 to November 2024 (29 Months)
Duties and Responsibilities:
- Monitored various Amazon promotional deals, including Lightning Deals, Best Deals, and Deal of the Day.
- Listed flash deals to ensure they meet Amazon's standards, including accurate product information, images, and pricing.
Digital Marketing Manager (Freelance)
Industry:
Grooming / Beauty / Fitness
Employment Period:
January 2018 to April 2025 (86 Months)
Duties and Responsibilities:
- Managed online campaigns, effectively driving brand awareness and opening multiple store branches.
- Increased monthly sales revenues through social media postings and ad.
- Designed and created their website and e-commerce store.
Education History
Field of Study:
Human Resource Management
Major:
HUMAN RESOURCE MANAGEMENT
Graduation Date:
November 30, 1998
Located In:
Philippines
License and Certification: :
Social Media Marketing Certified
Inbound Marketing Certified
Skills
ADVANCED ★★★
-
Account Management, eCommerce Site Development, Facebook, Customer Service, Facebook Management, Facebook Marketing, Google Docs, Google Drive, Google Sheets, Graphic Design, Graphic Ads, Image Editing, iMovie, Inventory Management, Mac OS, Microsoft Word 2010, Microsoft Outlook, Microsoft PowerPoint, Microsoft Excel 2007, Accounting Software,
INTERMEDIATE ★★
-
SEO
Work at Home Capabilities:
- Internet Bandwidth: 100 Mbps and above
- Working Environment: Private Room
- Speed Test Result:
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: MacBook Air
- Processor: 1.6 GHz Dual-Core Intel Core i5
- Operating System: MacOS X
All-inclusive Rate: USD $8.57/hr
Maria
Candidate ID: 408806
ADVANCED
-
Recruiting, Talent Pooling, Email management, Calendar Management...
INTERMEDIATE
-
Graphic Design, Social Media Management...
Median Rate
$8.57
$9.29
if $1 = PHP52
$10.96
if $1 = PHP40
Currency Fluctuation Range
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
Employment Preferences
(inclusive of service fee)
*Plus GST for Australian Businesses
Full Time: $USD 8.57 per hour or $USD 1486.25 per month
Remote Staff Recruiter Comments
- Maria started her career as a recruitment specialist for 6 years in a BPO company.
- She then became a virtual assistant and executive assistant to the CEO. Her clients were from the entertainment industry.
- She also has an experience as a Customer Service Representative
- She is knowledgeable on the following:
- Bamboo HR
- Fresh Teams
- Microsoft office Suite
- She has been recruiting agents, trainers and managers. She also had experience in recruiting health care professionals in an Australian-based recruitment agency.
- She is ready to start immediately.
Strongest Behaviors
- Proactively connects quickly to others; open and sharing. Builds and leverages relationships to get work done.
- Comfortably fluent and fast talk, in volume. Enthusiastically persuades and motivates others by considering their point of view and adjusting delivery.
- Detail-oriented; typically makes and follows a plan to keep track of things and usually follows up to ensure completion.
Unassuming, unselfish and has a genuine interest in other people and a strong, intuitive understanding of them. Outgoing and friendly, she enjoys working with others and is lively, warm company.
A pleasant and extraverted person, Maria is an effective communicator, able to stimulate and motivate others while being aware of and responsive to their needs and concerns. Her congenial personality and friendly, interested attitude make them readily approachable. Maria gets along easily with a wide variety of people.
Her drive is directed at working with and for others. She derive particular satisfaction from doing things for others, the company, management, the team, and for the company’s customers. Cooperative and willing, she can be a particularly effective teacher and communicator of the company’s policies, programs, and systems.
Employment History
Executive Assistant
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
January 2021 to December 2021 (11 Months)
Duties and Responsibilities:
- Creating Social Media Content
- Creating Contract templates
- Making Brochures and Proposal
- Sending contracts and monthly reports to the clients
Real Estate Virtual Assistant
Industry:
Property / Real Estate
Employment Period:
January 2020 to January 2021 (12 Months)
Duties and Responsibilities:
- Follow up appointments with the interested buyers and sellers
- Sales and Marketing of properties that are for Sale
- CRM Management
Social Media Marketing
Industry:
Advertising / Marketing / Promotion / PR
Employment Period:
January 2020 to December 2020 (11 Months)
Duties and Responsibilities:
- Social Media Prospecting
- Sales and Marketing of the services that theclient is offering
- CRM Management
Recruitment Specialist
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
August 2014 to September 2020 (72 Months)
Duties and Responsibilities:
- The full cycle hiring process
- Manage both clients and candidates’ expectations
- Provide client’s feedback / follow up to candidates after stages of the interview
- Present job offers and job offer letter
- Perform background check
- Engage in networking activities to source candidates
- Post job descriptions and advertisements utilizing various job sites
- Interview and hire qualified candidates
Business Development Manager
Industry:
Call Center / IT-Enabled Services / BPO
Employment Period:
January 2021 to July 2025 (54 Months)
Duties and Responsibilities:
- Identified and pursued new business opportunities through targeted market research and networking.
- Developed and executed tailored sales strategies, leading to the successful onboarding of 15+ new clients.
- Built long-term partnerships by understanding client needs and delivering tailored solutions.
- Collaborated with cross-functional teams to ensure smooth service delivery.
- Monitored industry trends to refine business development tactics.
- Managed daily service delivery across multiple client accounts
- Acted as the main point of contact for client concerns and escalations
- Led a team to ensure smooth operations and high client satisfaction
- Monitored SLAs and KPIs to maintain service quality
- Conducted regular client check-ins and performance reviews
- Implemented process improvements for better efficiency
- Collaborated with internal teams to align on client needs
- Handled onboarding and ensured seamless transitions for new clients
- Maintained strong client relationships and drove retention
- Acted as the primary point of contact for clients, ensuring satisfaction, retention, and upsell opportunities.
- Conducted regular check-ins and performance reviews to assess service impact.
- Improved client onboarding experience, reducing churn by 30%.
- Collaborated with delivery teams to align service strategies with client goals.
- Managed full-cycle recruitment, from sourcing to onboarding across multiple roles.
- Created and implemented hiring campaigns, increasing the qualified candidate pipeline by 40%.
- Partnered with hiring managers to ensure successful placement and onboarding.
Education History
Field of Study:
Hospitality/Tourism/Hotel Management
Major:
Hotel and Restaurant Management
Graduation Date:
March 1, 2007
Located In:
Philippines
License and Certification: :
N/A
Skills
ADVANCED ★★★
-
Recruiting, Talent Pooling, Email management, Calendar Management, Appointment Setting,
INTERMEDIATE ★★
-
Graphic DesignSocial Media Management
Work at Home Capabilities:
- Internet Bandwidth: 25 Mbps
- Working Environment: Private Room
- Speed Test Result:
- Internet Type: Fiber
- Hardware Type: Laptop
- Brand Name: Acer
- Processor: Intel CORE i3 7TH Gen
- Operating System: Windows 10
*includes service fee. Please note that hourly rates are linked to the exchange rate, and fluctuate slightly from month to month.
**Please note that hourly rates are linked to the exchange rate and fluctuate slightly from month to month.
TikTok’s Influence on Online Shopping
With TikTok’s creator led space, you can discover different products, engage with sellers, and purchase items that you want.
Just like Facebook and other social media platforms, TikTok’s algorithm is highly personalized. What does it mean? Products go viral based on engagement rather than paid promotions.
The impact of TikTok’s Shop feature and algorithm-driven product recommendations
By integrating purchasing directly into videos and livestreams, TikTok Shop has changed the norm, with key features that include:
- For You Page (FYP) Algorithm: Content is presented to users based on interests, increasing visibility for products and brands.
- Seamless Checkout: Users can purchase directly through TikTok.
- Trending Hashtags (#TikTokMadeMeBuyIt): Social trends influence mass purchases which creates viral product demand.
- Live Shopping Events: Real-time engagement boosts urgency and conversions, making sales more interactive and immediate.
With this powerful combination of entertainment and shopping, brands that leverage TikTok strategically see massive spikes in sales and engagement.
Case studies: Brands that have successfully leveraged TikTok for sales
Rihanna is an award-winning artist and a successful entrepreneur who founded Fenty Beauty. Her team masterfully utilized TikTok and took advantage of its popularity.
They promote their products by partnering with famous influencers. The brand’s #FentyBeautyHouse, a TikTok creator house, led to increased engagement and product demand, boosting sales across multiple product lines.
Aerie, an American apparel brand, gained significant traction by embracing TikTok trends and user-generated content. The company’s REAL campaign, which promoted body positivity and inclusivity, resonated with younger audiences, resulting in over 4x revenue growth from TikTok-driven campaigns.
Crocs, a global footwear company, leveraged TikTok challenges and influencer collaborations, generating millions of views with the #ThousandDollarCrocs challenge. The viral campaign resulted in record-breaking sales and product shortages due to overwhelming demand.
The role of remote Filipino professionals in managing TikTok campaigns for brands
Many businesses are turning to Filipino VA companies, like Remote Staff, to manage their TikTok presence, as the Philippines has a highly skilled virtual workforce proficient in digital marketing and content creation.
Here’s how they contribute to successful social commerce campaigns:
- Content Creation & Video Editing: Remote Filipino talent produces engaging, trend-driven videos that resonate with audiences.
- Influencer Outreach & Management: Filipino virtual assistants coordinate with TikTok influencers to develop strategic brand partnerships.
- Campaign Analytics & Optimization: Skilled professionals analyze performance data, tracking engagement, conversions, and revenue.
- Customer Engagement & Community Management: Filipino remote professionals handle real-time interactions, comments, and inquiries, enhancing customer experience and loyalty.
By outsourcing to the Philippines virtual workforce, brands save costs, scale faster, and achieve higher engagement on TikTok without compromising quality.
Instagram Shopping: The Future of Seamless Purchases
Facebook is a very crowded platform, where everybody rants and even posts fake news these days. Though entertaining, they can be very overwhelming for most people who just want to relax as they scroll.
And one of Meta’s most brilliant moves is to acquire Instagram—a platform where images and videos are highly prioritized over captions.
Isn’t that genius? On Instagram, you can focus on content that simply catches your attention. That’s why this platform has emerged as a business tool for seamless shopping with the use of high-quality images and catchy videos.
Instagram features Shoppable Posts, Instagram Checkout, and Live Shopping—which enable brands to transform their IG accounts into dynamic storefronts that enhance customer engagement.
Features like Shoppable Posts, Instagram Checkout, and Live Shopping
As a business-friendly platform, Instagram provides shopping features that allow you to showcase and sell products:
- Shoppable Posts: Businesses can tag products in their photos and videos so users can tap on these tags to view product details and make purchases.
- Instagram Checkout: This feature allows users to complete their purchases without leaving the app for a much easier buying process.
- Live Shopping: Brands can host live sessions to showcase products in real-time, interact with viewers, and facilitate instant purchases during the broadcast.
How Instagram supports direct-to-consumer (DTC) brands
These shopping features are beneficial for DTC brands targeting higher engagement with their customers on Instagram:
- Enhanced Brand Visibility: By utilizing Shoppable Posts and Stories, DTC brands can increase product visibility among Instagram’s vast user base.
- Seamless Customer Journey: Features like Instagram Checkout provide a frictionless purchasing experience, encouraging impulse buys and boosting conversion rates.
- Authentic Engagement: Live Shopping allows brands to connect with their audience in real-time, answer questions, and showcase products authentically.
Filipino VA companies assisting businesses with Instagram shopping strategy
To effectively manage Instagram’s shopping features, many businesses are partnering with Filipino VA companies like Remote Staff:
- Expertise in Social Media Management: Filipino social media marketers are skilled in curating engaging content, managing product catalogs, and optimizing posts for maximum reach.
- Cost-Effective Solutions: Partnering with Filipino VA companies offers businesses access to professional services at competitive rates to maximize ROI.
- Efficient Customer Interaction: Remote Filipino talent can handle customer inquiries, manage live shopping events, and provide real-time support.
As you navigate the complexities of social commerce, leveraging the expertise of the Philippines virtual workforce can be a strategic advantage.
The Role of the Philippines Virtual Workforce in Social Commerce
The rise of social commerce has led businesses to seek efficient ways to manage their online presence, and the Philippines virtual workforce has become an invaluable asset in this domain.

Renowned for their proficiency in social media management and digital marketing, Filipino remote professionals offer a range of services that enhance brand visibility and engagement- at a fraction of the cost.
Why businesses are turning to the Philippines’ virtual workforce for social media management
Here are several factors that contribute to this trend:
- High-Level Expertise: Filipino virtual assistants possess an instinctive understanding of social media platforms and strategies that enable them to create compelling content.
- Cultural Compatibility: With a strong grasp of Western culture and trends, Filipino remote professionals can craft messages that align with brand identities.
- Scalability: Businesses easily scale their operations with flexible services offered by the Philippines virtual workforce, adapting to social commerce market demands without significant costs.
Case study: How remote Filipino talent enhances brand engagement and sales
In the evolving landscape of social commerce, businesses are increasingly leveraging remote Filipino talent to enhance brand engagement and drive sales.
A notable example is LIKHÂ, a homewares brand founded by Nathalie Lim, which collaborates with Filipino artisans to bring unique, handcrafted products to the global market.
By connecting these artisans with international consumers, LIKHÂ not only showcases Filipino craftsmanship but also promotes fair wages, with artisans earning 41% more than other livelihoods in the region.
This collaboration has led to increased brand recognition and sales commerce growth, highlighting the impact of integrating remote Filipino professionals into business operations.
The advantages of outsourcing social commerce tasks to the Philippines
Outsourcing social commerce activities to the Philippines offers numerous benefits:
- Cost Efficiency: Businesses can achieve substantial savings due to the lower operational costs in the Philippines compared to Western countries.
- Access to Skilled Professionals: The Philippines boasts a large pool of talented individuals proficient in various aspects of social commerce, from content creation to customer engagement.
- Time Zone Advantage: The time difference allows for extended business hours, ensuring that customer interactions and social media monitoring can continue beyond the typical 9-to-5 schedule.
The Future of Social Commerce and Global Opportunities
Social commerce continues to evolve, so it helps to stay informed about emerging trends and strategies to remain competitive.
Upcoming trends in TikTok and Instagram shopping
TikTok and Instagram have recently introduced new features to further enhance the users’ shopping experience:
- Enhanced Augmented Reality (AR) Shopping: Both platforms are investing in AR technologies so users can virtually try on products for better informed purchasing decisions.
- Subscription-Based Shopping: TikTok is testing subscription models for its Shop platform so users can receive products regularly. This feature is quite similar to Amazon’s subscribe-and-save feature.
- Live Shopping Events: Live commerce is gaining traction, with brands hosting real-time shopping events to showcase products and interact with consumers directly.
How businesses can adapt and stay ahead
If you want your business to thrive in a very dynamic environment, then you should consider these strategies:
- Leverage Data Analytics: Utilize insights from social media platforms to understand consumer behavior and tailor marketing strategies accordingly.
- Embrace Authentic Content: Create genuine, relatable content that resonates with the target audience, fostering trust and loyalty.
- Collaborate with Influencers: Partner with influencers to expand reach and credibility, tapping into their established follower base.
The role of automation, AI, and outsourced professionals in scaling social commerce

Integrating advanced technologies and leveraging external expertise can significantly enhance social commerce operations:
- Artificial Intelligence (AI): AI can automate routine tasks, such as generating product descriptions and managing inventory, increasing efficiency.
- Automation Tools: Implementing automation streamlines processes like order fulfillment and customer service, reducing manual effort.
- Outsourcing to Professionals: Partnering with specialized firms, such as Remote Staff, provides access to skilled professionals who can manage social media campaigns and customer interactions.
FAQ
As social commerce reshapes the online shopping landscape, businesses are increasingly seeking clarity on its nuances and best practices.
How does social commerce differ from traditional e-commerce?
Social commerce integrates shopping features directly into social media platforms that allow users to discover and purchase products within the same app, whereas traditional e-commerce typically involves shopping from standalone websites.
Why is TikTok considered a game-changer for online shopping?
TikTok’s engaging short-form video content and algorithm-driven recommendations create a dynamic environment where products can go viral quickly, leading to increased sales and brand exposure.
What are the best strategies for leveraging Instagram Shopping?
To effectively utilize Instagram Shopping, businesses should:
- Regularly update product catalogs with accurate information.
- Use high-quality images and videos to showcase products.
- Engage with followers through interactive content and respond promptly to inquiries.
- Utilize features like Shoppable Posts and Stories to highlight products.
The Takeaway
The rise of social commerce, driven by platforms like TikTok and Instagram, presents significant opportunities for businesses to enhance customer engagement and drive brands revenue growth.
By focusing on emerging trends, embracing innovative strategies, and leveraging technologies such as AI and automation, businesses can position themselves for success.
Partnering with experienced professionals, including virtual assistants from the Philippines, can further streamline operations and provide valuable support in navigating the complexities of social commerce.
Embrace the future of online shopping by integrating these strategies into your business model today!
Darren Aragon is a multifaceted writer with a background in Information Technology, beginning his career in research at Pen Qatar and transitioning through customer service to a significant role at Absolute Service, Inc. His journey into freelance writing in 2021 has seen him excel across various niches, showcasing his adaptability and deep understanding of audience engagement.






